We began by evaluating the existing brand, ideal clients, offering, competitors, the industry in the local area and goals.
We developed a positioning strategy and message designed to attract and convert the right clients.
Next, we refreshed the brand’s visual identity, working with Simon to get the look and feel right.
Once the visual identity was locked in, we worked together to apply it to the rest of the brand, in this case, primarily the website. This showcases Simon’s expertise and is used to drive leads.
Finally, we developed an Activation Plan to bring the new positioning strategy, messaging and identity to life.
As an ongoing client, we continue to act as a consultant for Hello Simon HQ.
Positioned as the go-to-choice for website development in Plymouth, increasing clients by 27%
Implementing on our strategies positioned Hello Simon HQ as the go-to-choice in Plymouth for website development, landing them clients such as Bellas Bakery, Earth Cork, Two Inches Taller Coffee and even helped them to expand to the US with Clarkes of London.
As our relationship developed, we began collaborating on projects and Hello Simon HQ now serves as our web developer supplier.
Testimonial